If you’ve been following real estate tech headlines lately, you’ve probably seen the latest heavyweight matchup: CoStar and Zillow are in a public disagreement over how Matterport 3D tours can be displayed.
While the big platforms trade press releases, those of us in the middle — the photographers, Capture Technicians, and marketing pros who keep listings looking amazing — are focused on what really matters: your visibility.
The Short Version
Here’s what’s going on (without the corporate drama):
– CoStar has clarified that Matterport Spaces created by customers through standard Matterport subscriptions can be used freely on any site — including MLS feeds, IDX websites, and portals like Zillow.
– The only restrictions apply to Matterport Spaces captured by CoStar’s own photographers for exclusive use on CoStar-owned platforms (e.g., Homes.com, Apartments.com).
– Spaces showing the “CoStar Logo” or marked “Presented by CoStar”, or captured by CoStar staff are part of this restricted content.
– Spaces captured by Metroplex360 — are standard Matterport projects and remain fully usable everywhere you normally share them.
In short: if Metroplex360 captured your tour, you’re good to go.
The Bigger Picture
3D content continues to be one of the most engaging, trust-building marketing tools for real estate listings. Whether you’re a builder, broker, or property manager, immersive visuals help buyers and renters connect emotionally to your spaces — and keep them on your listings longer.
Even while industry titans sort out their competitive differences, 3D storytelling remains a proven marketing advantage.
Stay Visible on Both Titans
To make sure your properties stay visible everywhere, Metroplex360 now offers Zillow 3D Home captures in addition to our industry-leading Matterport tours.
This dual-platform approach ensures your listings appear across both ecosystems — giving you maximum exposure while CoStar and Zillow sort things out behind the scenes.
Our Capture Technicians handle everything — consistent lighting, seamless workflow, and quick turnaround — so your marketing never skips a beat.
What CoStar Officially Said
On October 21, 2025, CoStar Group published an official press release titled CoStar Group Sets the Record Straight on Matterport Spaces
In it, CoStar stated that Matterport customers who create tours using a Matterport subscription:
“Can post the Space wherever they like. That includes all MLSs for distribution on all IDX websites and portals, including Zillow.”
CoStar further explained that:
“The only content that cannot be posted on competitive sites is CoStar Group Media — that is, Matterport Spaces shot by CoStar Group photographers for Homes.com memberships or Apartments.com advertising.”
Read the full statement here:
https://www.costargroup.com/press-room/2025/costar-group-sets-record-straight-matterport-spaces
This public clarification aligns exactly with our prior understanding — that Metroplex360’s independently captured Matterport Spaces are unaffected and remain fully usable under Matterport’s standard licensing terms.
Our Take
We’re encouraged to see CoStar reaffirm that Matterport users retain control and flexibility over their own 3D tours. That’s a win for property owners, marketing teams, and photographers alike — and for the continued growth of immersive digital media in real estate.
As the industry continues to evolve, we’ll keep monitoring for updates and ensure you always have clear, accurate information about how to make the most of your 3D content.
Bottom Line
Your 3D content remains one of your most powerful marketing tools — and Metroplex360 is here to help you keep it front and center, no matter which platforms are making headlines.
Disclaimer
This post represents Metroplex360’s opinion and interpretation of publicly available information as of October 2025, including CoStar Group’s October 21, 2025 press release. It is not legal advice and should not be considered an official statement or legal interpretation of Matterport’s or CoStar’s licensing terms. For definitive guidance, please review the current Matterport Terms of Service or consult your legal counsel.
